Uber

Interface & Interaction Design | Prototyping | Front-End | Visuals

I co-founded Uber's airports and scheduled rides programs, designing end-to-end experiences that scaled into multi-billion dollar businesses. Core features like advance scheduling, terminal selection, and PIN matching remain in the app today. As Product Design Lead for Rider Verticals in Seattle, I drove design strategy, prototyping, and experimentation for airports, venues, and scheduled/premium rides across rider and driver apps. Previously, in San Francisco, I helped build the first in-app driver earnings experience, a partner referral UI, and early commute and driver engagement initiatives.

Rider Kiosk Experience c. 2019

I led the design efforts and creative direction of the Kiosk’s digital user experience in collaboration with members of Design Platform, Brand Experience, Innovation, and Performance Marketing. The primary goals were to increase access and awareness of Uber for riders in high pickup density environments. Deployment resumed in 2025 at LaGuardia, LAX, and other major airports.

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Driver PIN Pickup Experiences c. 2018

PIN Pickup experiences cover a variety of pickup contexts including airports and event shuttles. PIN codes are dynamic and require no connectivity on the rider's part after receiving one. Riders and drivers are matched after a driver successfully input a rider's code.